About Selling
Ashley SIMPL
Products
Sell Ashley's products in your current store.


Easy to
Inventory
Inventory

Affordable Fashions
Designed for the
Whole Home
Designed for the
Whole Home

Easy to Assemble
Products
Products

Save on Shipping Costs
With Less Delivery
Trucks and Staff
With Less Delivery
Trucks and Staff

Produced in Our
Own Advanced
Factories
Own Advanced
Factories

Increase Revenue with
Relevant and Curated
Associations with the
Latest Trends in Mind
Relevant and Curated
Associations with the
Latest Trends in Mind
Join Ashley to Expand Your Business
- Broad consumer base from Millennials and Gen Z, to first time home buyers, downsizing seniors and growing families
- Promotional price point, targeting a large segment of furniture consumers
- Product offerings for the whole home: living room, dining room, bedroom, home office, upholstery, occasional, accents and entertainment
- Affordable Fashions
designed for the whole home
- Complete Room Solutions
curated with the latest trends in mind
- Broadening Consumer Base
millennial & gen Z
first time home buyers
downsizing seniors
growing families
- It's All About Options
purchase & delivery solutions for every customer

on trend designs for the entire home


affordably priced


timeless delivery options

Focus on Consumer
- Small Space Livings
apartment dwellers, elevators, stairs, small homes
- Price Sensitive Shoppers
- Trend Driven Shopper
curated associations to help design their home
- Online Shopper
Influenced by social media & online marketing/advertising
can be purchased in-store and online
- Direct to Consumer Product
multiple shipping options to fit their wants/needs
Focus on Retailer
- Attract New Consumer
- Lifetime Value Consumer
build a recurring consumer by satisfying their early/first
purchase creates a brand awareness/relationship early
- Increase Revenue
relevant & curated associations = increase sale
- Allows you to Sell Product In-Store Online
be wherever they are shopping
RTA/ETA: The Opportunity


The global RTA/ETA furniture market will be
worth $18.4 billion by 2025.
worth $18.4 billion by 2025.
Modern Lifestyle
Inspired by modern design and raw natural finishes. SIMPL collection beautifully merges
the hues of natural living and the edginess of modern lifestyle.
the hues of natural living and the edginess of modern lifestyle.

Affordable Fashions
Provide affordable fashions for millennials, gen z, and first time home buyers. It is all
about solutions of purchasing and delivery options for every customer.
about solutions of purchasing and delivery options for every customer.

Small Space
Featuring a modern design, this collection features simple lines and complimentary natural finishes and
trendy details. Perfectly matched and sized for every type of space in your home.
trendy details. Perfectly matched and sized for every type of space in your home.

RTA furniture makes it easier to get furniture
into a variety of living space sizes.
into a variety of living space sizes.
WELCOME TO THE SIMPL LIFE.
14 Factories
in USA & International Facilities
Ashley blends and optimizes domestic and foreign production efforts delivering quality
products on time and at an exceptional value to our customers.
products on time and at an exceptional value to our customers.




About Ashley
Ashley - founded in 1945, one of the world's largest furniture manufacturers,
has been the #1 furniture selling brand in USA for over 17 years in a row.