We’re proud to expand our global presence with the opening of our first Ashley Furniture HomeStore in eSwatini. The new store, operated by Green Rock, part of Al Mansoor Group, officially opened on September 15, 2025, at Matsapha Lifestyle Centre. The 7,276-square-foot showroom introduces Ashley’s 7.0 store concept to the market, offering customers a dedicated destination to experience the brand’s home furnishings and coordinated styles.

The Matsapha opening also creates approximately 20 local jobs while extending Ashley’s reach to customers in a new African market. As Ashley continues to grow internationally, the eSwatini store represents another step in expanding the brand’s global retail footprint through strong local partnerships.